How should I contact my customers?

Welcome to the second part of my blog on customer communications – thanks for coming back! My last entry looked at frequency of communications, which leads us naturally into looking at what’s the best method of communicating with customers?  You’ll not be surprised to hear me say that again there’s no ‘one size fits all’.  [...]

Are you ‘social networking’ or just communicating online?

A recent study carried out by Synovate suggests that over half of the global population does not know what social networking is. There is little wonder. In a bid to sound new, fresh and interesting there is a constant stream of new jargon that is thrown at us every day and social networking is definitely [...]