Welcome to the third and final entry in this series of customer communication blog posts. So far we’ve looked at how frequently to contact customers and what communication method best suits you. There’s just one final piece of the communication puzzle that I want to share with you – permission and relevance. Why are you [...]
Category Archives: Communication
What’s permission got to do with it?
17
September
2009
At last some news: Social Business Software!
11
September
2009
At the end of last year we were asked to make our predictions for this Blog. The problem with making predictions is that you tend to focus on what is newsworthy at the time & then predict the outcome; I’m guilty as charged (my predictions are here if you are interested). Having confidently predicted what [...]
How should I contact my customers?
10
September
2009
Welcome to the second part of my blog on customer communications – thanks for coming back! My last entry looked at frequency of communications, which leads us naturally into looking at what’s the best method of communicating with customers? You’ll not be surprised to hear me say that again there’s no ‘one size fits all’. [...]
To email or not to email?
6
September
2009
I recently saw a question on Linked In where someone was looking for advice on customer communications. They wanted to know how often they should email their customers. The reality is that there’s no ‘one size fits all’ when it comes to communicating with customers. Working out what’s right for you The good news is [...]
There’s snow disruption like snow!!!
4
September
2009
The snow hit Exeter in Devon on Monday morning, and as I was at home that day with my daughter, it was a day of playing and building snowmen with neighbours in the close – how idyllic! And periodically talking with friends on Facebook and Twitter keeping up with how thick our individual snow was! [...]
A Big Brother fan!?!
9
September
2009
I have to admit, and I am little embarrassed, but I do watch Big Brother, and am fascinated about the dynamics of human interaction. One day it is all acting up for the cameras, forcing their personality into our living rooms, then they fight, then they are all best friends, then they are upset, miserable, [...]
Live Mesh – The start of something big?
5
September
2008
Cloud Computing, Software as a Service, Application Service Providers, Virtual Desktops and Live Workspaces. Just some of the terms which have been bandied about over the past few years. With Windows Live Mesh, now available as a Public Beta as part of the ‘Wave 3′ release of Windows Live I sense these technologies coming of [...]
Communications isn’t a technology
1
September
2008
Its easy when you work in this industry when people talk about ‘communicating’ to automatically start thinking of IP Telephony, routers, Instant Messaging and eMail, but occasionally its worth remembering that ‘communicating’ is actually the way we interact with one another, and the meaning we convey, not the technology we use to do so. So [...]
Is there a price to pay for free software?
14
September
2008
I thought that company directors spent some of their time playing golf with their peers as part of “networking”. However it turns out that the modern IT director, such as ours, seems to think that a good time spent networking with his peers involves discussions around relevant topics like “Strategic Resourcing”. It was no surprise [...]
10 years ago…..
12
September
2008
Can you believe that Google have been around for 10 years already, a company who has acheived so much and made a real stamp on the world. I was reading a crime book the other day and they are referenced in there, I have heard the name many a time in films – it just [...]
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